About Wolters Kluwer (MARUG Conference 2019)

Wolters Kluwer is a global provider of professional information, software solutions, and services for clinicians, nurses, accountants, lawyers, tax specialists, and finance, audit, compliance, and regulatory sectors.

Our range of expert solutions combine deep domain knowledge with specialized technology and services to deliver better outcomes, analytics, and improved productivity for our customers. Our priority is providing timely, actionable insights in an end-to-end digital environment that empowers them to make sound choices and deliver impact when it matters most.

A 181-year legacy and a portfolio that represents thousands of customers worldwide including 93% of the Fortune 500 companies, Wolters Kluwer is committed to helping professionals improve the way they do business and solve complex problems with confidence in an ever-changing world.

Headquartered in Alphen aan den Rijn, the Netherlands, Wolters Kluwer holds market-leading positions in 40 countries globally and represents customers across 180 countries. Wolters Kluwer reported annual revenue of €4.4 billion in 2017 and currently employs 19,000 people worldwide.

About the workshop (NL)

In our workshop we will tell you more about the evolving marketing strategy of Wolters Kluwer and the secrets of being successful within our markets.

This year, too, there can be fought for the coveted gold cup with the big ears that is inextricably linked to the MARUG. To be market leader in a rapidly changing environment you will have to overcome challenges. And we need your help to do so. We got 4 challenges around branding, strategy and marketing automation.
Hope to see you!